Stacey Lynn Schulman, principal, Hi: Human Insight, shares recent media engagement data and reveals broadcast television's key differentiators heading into the holiday season and beyond. This conversation is a follow-up to Stacey’s NAB Sales and Management Television Exchange session. View the full on-demand SMTE agenda here.

Want to listen on your mobile device? Subscribe the The NAB Podcast in Apple Podcasts, iHeartRADIO or on Spreaker today.